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BrandLoewe
ProjectPre-Fall 2024 Ad Campaign
Close-up of mature woman with red lipstick and oversized sunglasses, posing against wooden background with 'LOEWE' text.

Loewe Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Dovile Drizyte
Dovile DrizyteCreative Director
Juergen Teller
Juergen TellerPhotographer
Alison Oliver
Alison OliverModels
Archie Madekwe
Archie MadekweModels
Dan Levy
Dan LevyModels
Enzo Vogrincic
Enzo VogrincicModels
Lesley Manville
Lesley ManvilleModels
Sophie Wilde
Sophie WildeModels
070 Shake
070 ShakeModels
and Alfie Anderson
and Alfie AndersonModels
Benjamin Bruno
Benjamin BrunoStylist
Kei Terada
Kei TeradaHair
Daniel Sallstrom
Daniel SallstromMakeup
Ama Quashie
Ama QuashieManicurist
Bekonscot Model Village
Bekonscot Model VillageLocation
Beaconsfield
BeaconsfieldLocation
England
EnglandLocation

Tags

adult femalered sunglassesfur stolegold earringsred lipstick

Description

A close-up shot features a mature woman with fair skin, red lipstick, and striking red oversized sunglasses, positioned against a rustic wooden background. The brand name 'LOEWE' is prominently displayed in large, white block letters at the top of the frame. The woman is also wearing gold hoop earrings and a dark fur stole, adding a touch of elegance to her look. The lighting is soft and diffused, highlighting the textures of the wood and fur. The overall composition is a portrait-style, with a focus on the woman's face and fashion accessories.