Miuccia Prada & Raf Simons, Prada Creative Director,

Description

This image from the Prada Galleria Spring 2024 ad campaign features actress Scarlett Johansson. In the upper portion, a sequence of four monochrome portrait frames captures her profile from varying angles. Below, a full-colour scene shows Johansson wearing a dark wool coat, sunglasses, and carrying a structured tan leather handbag against a muted grey wall with a partial yellow element in the foreground. The Prada logo and campaign text are visible across the central white division. The composition combines studio portraiture with cinematic environmental framing.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Grey Seamless, Sports Venue

Context

Advertising Campaign