Prada Prada Ambassadors TransfOrm Project ... 2026

Description

A full-length fashion campaign image photographed by Mario Wang for the Prada Ambassadors TransfOrm Project. An East Asian young man walks from left to right across a minimalist concrete space, holding a black leather handheld bag in his left hand. He wears a blue and white horizontal-striped long-sleeve crewneck top tucked into tailored dark charcoal trousers paired with dark leather dress shoes. Soft, diffused architectural lighting illuminates the scene against a curved concrete wall with visible formwork holes and an integrated concrete bench. The white Prada logo is positioned at the lower left corner.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Background

Concrete Texture

Context

Advertising Campaign