BrandPop Magazine
ProjectMums the world

Ben Kelway, Art Director,
Associated creatives
Tags
Description
Model Ida Heiner stands positioned in front of dark grey window shutters in an editorial photograph for Pop Magazine's 'Mums the world' project. She is wrapped in a wide, luminous cyan-blue satin ribbon finished with a bow across her chest, with the fabric unspooling across the lower foreground. She wears a soft yellow collared pullover layered over striped shirting and black tailored shorts. Diffused daylight filters softly through the slats, creating subtle shadows and highlighting the tactile sheen of the blue ribbon.
Style
Editorial, Horizontal, Surreal
Techniques
Natural light
Industries
Magazines
Color
Sky Blue (40%)
Butter (30%)
Off-Black (20%)
Context
Editorial




