Will Carsola, Director,

Description

This comedic commercial for Liquid Death mountain water, directed by Will Carsola, features a man dressed in a white button-down shirt and tie wandering through a rocky forest terrain. After falling off a cliff and landing in poison ivy, he struggles with a trapped leg and encounters sudden snowfall. The live-action video utilizes natural lighting and outdoor woodland settings to create an adventurous narrative.

Style

Humorous, Horizontal, Cinematic, Raw

Techniques

Natural light

Industries

Beverages

Color

Background

Forest

Context

TVC / TV Commercial