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RTA Plan B 2024

About

Two men sit at a rustic wooden table in a warmly lit pub, holding glasses and conversing in a scene from the Plan B campaign for Rta. The ambient lighting casts soft glows across the dark interior, highlighting the patrons in the background and the intimate setting of the bar. Created by FINCH, Ogilvy House, and Fin Design + Effects, the video captures a candid moment between the two main subjects against the backdrop of a bustling pub.

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Background

Bar

Context

Advertising Campaign