Description

This image showcases a brand identity project for Piñero, featuring custom wayfinding elements applied directly to architectural surfaces. A rough, textured concrete wall serves as the backdrop for bold red stenciled typography that reads TERRENO diagonally across the frame. Above the text, a complementary graphic of a stylized running figure holding a glass is stenciled in the same vibrant red hue. The lighting highlights the tactile grain and imperfections of the plastered surface beneath the graphic elements, establishing an industrial yet playful spatial context.