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Petsmart Rescue Writer - Case Study 2024

About

This video case study for Petsmart showcases the challenges of overcrowded animal shelters and understaffed facilities struggling to write profiles for rescue pets. The footage transitions from stacked metal cages in a shelter environment to rescue dogs and staff members working at desks and interacting with animals. News broadcast elements from Fox 11 appear alongside interface examples of pet adoption listings. The piece highlights how pets without personalized profiles face lower adoption rates and demonstrates solutions for shelter animals.

Brand

Petsmart

Project

Petsmart Rescue Writer - Case Study 2024

Keywords

rescue sheltershelter cagespetsmart rescue writershelter animalsrescue pets

Credits

Deutsch
Agency / Creative
Carmichael Lynch
PR

Styles

DocumentaryVerticalClean

Industries

Public Awareness

Background

Office

Context

Brand Film / Corporate Video
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