BrandPaco Rabanne
ProjectBrand Identity

Paco Rabanne Brand Identity 2019
Associated creatives
Tags
Description
A studio-lit, high-angle close-up showcases a modern Paco Rabanne fragrance bottle. The bottle features a distinctive, pillowed metallic green finish with an embossed logo and silver-toned cap. It rests upon a glossy, light-coloured surface alongside vacuum-sealed sachets containing organic ingredients, specifically ginger roots and dried vanilla beans. The composition emphasizes the contrast between the industrial, sleek metallic aesthetic of the perfume packaging and the raw, natural textures of the ingredients. Cool green tones and sharp reflections dominate the visual frame, conveying a polished and minimalist luxury brand identity.
Style
Commercial
Techniques
Macro, Natural light
Industries
Fragrance