Rise and Shine and Partners, Agency / Creative,

Description

An expressive, tactile painted stop-motion video created for Original Louisiana Hot Sauce's That's Louisiana Hot: Tailgate Bayou Some campaign by agency Rise and Shine and Partners. The animation displays the words 'ALWAYS HITS' in bold, hand-painted red typography over a vibrant yellow impasto background before transitioning into a thickly painted bottle of the condiment. Visible brushstrokes and heavy paint textures create dynamic motion and energy throughout the commercial spot.

Style

Commercial, Square, Tactile, Graphic

Techniques

Animation, Oil paint

Industries

CPG / Packaged Food

Color

Background

Hallway, Solid Colour

Context

Advertising Campaign