Open X, Agency / Creative,

Description

A man wearing a green beanie, blue denim jacket, and khaki backpack reaches into a cooler at a convenience store and grabs a bottle of Fuze Iced Tea. He opens the bottle, takes a sip, and appears surprised and delighted by the flavor. In the close-up shot, the tea looks dark and rich. He then grabs a handful of Fuze Iced Tea bottles and goes outside the store and shares them with strangers in the community. The store has "SUPER X" written in a sign in the storefront. There is a neon "OPEN" sign in the window.