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  • ·Olaplex Fall 2026 Haircare Campaign by Jules Moskovtchenko
Model with wet lathered hair smiling in a cream bathrobe against a neutral studio backdrop.

Olaplex Olaplex Fall 2026 2026

Associated creatives

Tags

Description

Commercial beauty portrait for Olaplex Fall 2026 shot by photographer Jules Moskovtchenko. The smiling model wears a cream robe with soapy foam on their hand and lathered, wet hair sculpted upward against a smooth, light grey studio backdrop. Soft, clean beauty lighting highlights dewy skin and hair texture, styled by Alex Nyilas.

Style

Vertical, Commercial, playful, Clean

Techniques

Beauty Light

Industries

Haircare

Color

Cream (50%)
Espresso (20%)

Background

Grey Seamless

Context

Advertising Campaign