BrandShredded Wheat
ProjectDark Chocolate
Ogilvy Toronto, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
Two vintage trucks drive on a dirt road through a rural landscape. One truck is pale yellow with a sign on the back for Shredded Wheat. The other truck is maroon with a sign that reads "Dark Chocolate." The trucks appear to be racing each other on the dirt road. The environment includes grassy fields, distant hills, and a clear blue sky with scattered clouds. The scene is shot with bright natural lighting, capturing the vibrant colors of the landscape and the vehicles. The composition and color grading create a nostalgic, slightly surreal atmosphere, typical of a commercial advertisement.