Ogilvy Miami, Agency / Creative,

Description

This commercial scene features multiple people in various locations with small splotches of red on their clothing. The scene opens inside a shopping mall with people riding escalators. Some of the people are on a public bus, and one man is sitting at his office desk. The red spots are seemingly random, but all are part of a commercial advertisement for KFC's new "Saucy" chicken strips. The final shot showcases a bucket of KFC chicken with a glistening saucy glaze.