denis.,
Associated creatives
Tags
Description
This dynamic video commercial for Oakley X NFL titled Oakley HyperGrip showcases advanced sports eyewear technology tested in a sleek, futuristic laboratory setting. Robotic arms inspect and present futuristic sunglasses with reflective red lenses and textured grip details before a Black male athlete puts them on. The athlete performs athletic movements, including catching a ball and dynamic turning, demonstrating the performance and grip of the eyewear under high-tech conditions. The environment features dark concrete walls, circular overhead lighting, and a green turf floor, creating a sci-fi testing facility atmosphere. Produced by Stept Studios with post-production by Lockt, the commercial blends live-action sports performance with high-end CGI product displays.
Style
Vertical, Action, Cinematic, Clean
Techniques
3D render / CGI
Industries
Consumer Electronics
Color
Background
Office
Context
TVC / TV Commercial
