Brand
ProjectNothing Beats Nature
Special London, Agency / Creative,
Associated creatives
Tags
Description
This fast-paced commercial video for Pukka's Nothing Beats Nature campaign showcases a woman navigating an array of contemporary wellness, beauty, and fitness routines. From holding a tea bag and jogging outdoors to undergoing facial treatments, acupuncture, and LED mask sessions, the video humorously highlights the exhausting pursuit of modern self-care. The scenes transition through various indoor and outdoor settings with dynamic lighting, capturing candid facial expressions and contrasting frantic modern habits with natural calm.
Style
Humorous, Horizontal, Commercial, Clean
Techniques
Slow motion
Industries
Cosmetics
Color
Sage (50%)
Pure White (50%)
Background
Living Room
Context
TVC / TV Commercial