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A man in a dark branded crewneck sweater looks attentively at equipment in a workshop setting with foreground machinery.

NORSmaterials Brand Identity 2026

Associated creatives

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Description

Part of the NORSmaterials brand identity project designed by Studio Oker and photographed by Einar Aslaksen, this image captures a focused male technician or engineer working within a technical facility. He wears a dark navy-black crewneck sweatshirt featuring the brand's geometric symbol printed across the chest. The composition utilizes a shallow depth of field, framing the subject behind soft, out-of-focus industrial machinery and blue cabling in the foreground. Natural and soft directional lighting highlights the subject's profile against a dark, moody background.

Style

Vertical, Commercial, Moody

Techniques

Soft Light

Industries

Designer Fashion

Color

Off-Black (70%)
Light Grey (20%)

Context

Advertising Campaign