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BrandNike
ProjectBrand Identity
Nike Unlaced text logo in white on a plain black background with the iconic Nike swoosh mark to the right of the text.

Nike Brand Identity 2018

Associated creatives

Deutsche & Japaner
Deutsche & JapanerGraphic Design

Tags

Description

A minimalist graphic design composition featuring the Nike Unlaced logo set in bold white typeface against a stark, solid black background. The typography is stylized with subtle geometric cuts within the letters, giving the wordmark a modern and unique visual rhythm. To the far right of the text sits the classic, recognizable Nike swoosh emblem in white. The layout is clean and symmetrical, adhering to strict corporate branding standards while showcasing a high-contrast aesthetic. There are no other elements or distractions in the frame, focusing entirely on the typographical design and brand mark.

Style

Corporate

Techniques

Typography

Industries

Sportswear