Nike France 2026

Description

A low-key portrait captured by photographer Nadine Fraczkowski with styling by Matthew Josephs for Nike's France project. A young Black child sits on the shoulders of an older Black youth against a darkened exterior background. Both subjects wear matching royal blue soccer kits featuring white vertical pinstripes, crewneck collars, and white swoosh detailing, paired with navy athletic socks. Direct, dramatic lighting illuminates their faces and jerseys while casting deep shadows across the composition.

Style

Vertical, Moody, Commercial

Techniques

Low-key / chiaroscuro

Industries

Sportswear

Color

Context

Advertising Campaign