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Brand
Nike
ProjectBrand Identity
Close-up portrait of person with spiky blonde dreadlocks and nose ring blowing a kiss against a blue background for Nike brand identity

Nike Brand Identity 2018

Associated creatives

COLLINS
COLLINSGraphic Design

Tags

person blowing kissperson with blonde dreadlocksblonde dreadlocksdreadlocksnike advertising campaignnike brand identitysilver chainssilver bracelets

Description

A striking advertising portrait for Nike created by COLLINS as part of the Brand Identity project. The image features a person with voluminous spiky blonde dreadlocks and a nose ring in profile, blowing a kiss toward the camera with hands raised. They wear a grey top layered with chunky silver chains and bracelets. Bold white typography on the left reads KISS MY AIRS, THE REVOLUTION NEVER ENDS, alongside the classic Nike swoosh logo. The background is a solid, vibrant blue studio backdrop with clean studio lighting.

Style

Horizontal, Commercial, Saturated, Polished

Industries

Sportswear

Color

Light Grey (50%)
Silver (metallic) (30%)
Crimson (20%)

Background

Coloured Seamless

Context

Advertising Campaign