Chaos,
Associated creatives
Tags
Description
This creative campaign for Nike's Apron 180 project features a young Black man seated in a vintage-style barber chair, surrounded by multiple versions of himself. He wears a black leather jacket with a red hooded sweatshirt and distinctive red sneakers, reflecting a bold streetwear aesthetic. In the barbershop setting, he is seen adjusting his appearance in a mirror and holding a pair of sneakers. The scene transitions to a cinematic moonlit landscape with red terrain, adding a surreal dimension to the visual narrative. The color palette is defined by deep reds and stark, clean whites.
Style
Lifestyle, Commercial, Cinematic
Techniques
Live-action Technique
Industries
Sportswear