Brand
ProjectTreadmill
MADRE, Production,
Associated creatives
Tags
Description
This commercial video project titled Treadmill for Naturally Fresh was produced by MADRE. The scene features a Black man with an afro, beard, and sunglasses running on a treadmill inside a warm, wood-paneled room. The interior is uniquely designed with custom wooden cat shelves, bridges, and an exercise wheel where a spotted cat runs. Soft recessed lighting illuminates the space, complemented by potted plants on either side of the room. The video captures a lighthearted, cinematic aesthetic with smooth camera motion.
Style
Horizontal, Cinematic, Warm, Clean
Industries
CPG / Packaged Food
Color
Pure White (40%)
Blush (40%)
Jet Black (20%)
Background
Set-dressed
Context
TVC / TV Commercial