BrandCamping World
Project$5 a Day
Native Foreign, Production,
Associated creatives
Tags
Description
This promotional video presents an Abraham Lincoln impersonator advertising Camping World's five-dollar deals. The impersonator, wearing a black top hat and suit, stands outside a sandwich shop with $5 sandwich posters. He then appears at a campground with a Coleman trailer and a family dancing on a patterned rug, promoting $5-a-day RV rentals. Another scene features the Lincoln impersonator receiving a coffee with a $5 design in the foam at a cafe. Quick cuts show a girl riding a bicycle, a woman hiking, and an elderly couple dancing outside a trailer. Finally, the impersonator poses with a man holding up a t-shirt featuring Lincoln's face.