BrandDonor Card
ProjectMastercard
MRM Frankfurt, Agency / Creative,
Associated creatives
Tags
Description
This video highlights the importance of organ donation. The video opens with text explaining that Germany has the lowest donation rate in Europe. It features a clip of Karl Lauterbach, Health Minister speaking at Deutscher Bundestag. Elmar Sprink, a transplant survivor, shares his experience, followed by a photo of him in a hospital bed. The video shows a driver's license with an 'Organ Donor' designation and closes with an image of hands holding a brochure on organ donation.