Brand
ProjectBrand Identity

Motto by Hilton Brand Identity 2026
Associated creatives
Tags
Description
This image showcases a brand identity campaign for Motto by Hilton featuring a person wearing blue jeans and carrying a dark green canvas tote bag. The prominent tote bag is printed with a list of city locations in bold white typography including Rotterdam, Tulum, Chelsea NYC, Times Square NYC, and Nashville. The background consists of glossy blue square tiles arranged in a grid pattern. Natural lighting illuminates the scene, highlighting the fabric texture of the bag and the denim texture of the jeans.
Style
Editorial, Vertical, Grainy, Clean
Techniques
Analogue / film, Natural light
Industries
Hotels
Color
Forest Green (50%)
Denim (50%)
Background
Stone Texture
Context
Advertising Campaign, Editorial

