Kazu Okuda, Director, New York

Description

This commercial beauty campaign image features a sleek black makeup brush diagonally positioned across multiple liquid foundation swatches in various shades of brown and nude. Clean typography reads New Lightform Foundation alongside the Morphe brand name. The composition includes multiple panel layouts with a QR code and retail information indicating availability at Ulta. Soft studio lighting highlights the smooth textures of the makeup swatches and the matte finish of the brush handle against a neutral background. Art direction by Kazu Okuda cleanly organizes the product and cosmetic elements for a polished promotional presentation.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

3D render / CGI

Industries

Cosmetics

Color

Background

Grey Seamless

Context

Advertising Campaign, Digital / Display Advertising