MONO, Agency / Creative,

Description

Macy's advertisement about buying a new mattress. The ad asks consumers questions about buying a new mattress. A red star is the primary logo in the advertisement. There are also cartoon drawings, including a woman sleeping with a pug, used to illustrate key points about mattress preferences. The questions include what size mattress works for the space, what is your favorite sleep position, do you want firm, medium, or soft, do you sleep hot or cold, do you experience back pain or soreness?