BrandVictimes et Citoyens
ProjectDrive Like a Woman
Monks Paris, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
This video clip features a news anchor with grey hair and glasses, dressed in a pinstripe suit and tie, reading from a script. He is positioned behind a desk with a blue microphone in front of him and a computer monitor visible to the side. Behind him, a large screen displays the 'Europe 1' logo. The video transitions to text overlayed on a grey background that reads, 'The stereotypes about women driving are deeply rooted in French culture.' Subsequently, a black and white archival clip from 1964 shows a man in a car making a statement. The video cuts to a stand-up performance with a man on stage giving gestures, who is lit with bright blue and white stage lights.