'For The Love of Winter' Fall 2023 Ad Campaign 2023

Description

This portrait for Moncler's For The Love of Winter Fall 2023 ad campaign features a model framed against a dark, minimalist background. The subject wears a glossy taupe down puffer jacket with soft pink inner collar details and a distinctive round knit hood framing the face. The composition employs dramatic lighting that highlights the glossy texture of the outerwear, creating a moody and tactile aesthetic. Photographed by Gustavo Lopez and Lorena Parra under creative direction by Remo Ruffini, the image captures a stark, high-end winter fashion statement.

Style

Editorial, Vertical, Moody, Clean

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Black Seamless

Context

Advertising Campaign