Accenture Song, Agency / Creative,

Description

A man stands beside a striped bed in a bedroom setting, attempting to pack clothes into a silver hardside luggage case. Text overlay on the screen reads Packing List: Clothes before indicating a humorous shift to packing beer instead. The video features natural lighting and a domestic interior backdrop. This spot was created for Molson Coors under the Lager Luggage Collection project with creative input from Droga5 New York and Accenture Song.

Style

Humorous, Horizontal, Commercial

Industries

Alcoholic Beverages

Color

Background

Bedroom

Context

Advertising Campaign, Social Media / Short Form Video