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  • 'Modern Man' 2023 Ad Campaign 2023 - image 660215
BrandFRAME
Project'Modern Man' 2023 Ad Campaign
Back view of a person wearing a FRAME denim jacket and light blue jeans, holding sunglasses in their hand, studio shot on gray.

FRAME 'Modern Man' 2023 Ad Campaign 2023

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Chief Creative Director
Erik Torstensson
Erik TorstenssonPhotographer
Cherokee Jack
Cherokee JackModels
Tanner Reese
Tanner ReeseModels
Bobby Okereke
Bobby OkerekeModels
Tyrell Hampton
Tyrell HamptonModels
Chris Hessney
Chris HessneyModels
Marcos Fecchino
Marcos FecchinoModels
Matt Holmes
Matt HolmesModels
Seppe Tirabassi
Seppe TirabassiModels
Brandon Ingram
Brandon IngramModels
Jarred Vanderbilt
Jarred VanderbiltModels
Nic Claxton
Nic ClaxtonModels
Precious Achiuwa
Precious AchiuwaModels
Rudy Gay
Rudy GayModels
Taylor Fritz
Taylor FritzModels
and Jalen Neal
and Jalen NealModels

Tags

denim jacketjeanssunglassesbraceletdenim

Description

A close-up studio shot captures the back of a person wearing a denim jacket and light blue jeans. The denim jacket features a white label with the text 'FRAME' visible on the upper back. The person also wears a black knit shirt underneath the jacket. Light blue jeans, slightly distressed, are also worn. The person holds sunglasses in their right hand, and a silver bracelet adorns the wrist. The backdrop is a solid gray color. The lighting is diffused, casting minimal shadows and highlighting the textures of the denim and knit fabric.