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  • 'Modern Man' 2023 Ad Campaign 2023 - image 660181
BrandFRAME
Project'Modern Man' 2023 Ad Campaign
Black and white portrait of a long-haired man in sunglasses, wearing a sweater and ripped jeans, against a grey backdrop.

FRAME 'Modern Man' 2023 Ad Campaign 2023

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Chief Creative Director
Erik Torstensson
Erik TorstenssonPhotographer
Cherokee Jack
Cherokee JackModels
Tanner Reese
Tanner ReeseModels
Bobby Okereke
Bobby OkerekeModels
Tyrell Hampton
Tyrell HamptonModels
Chris Hessney
Chris HessneyModels
Marcos Fecchino
Marcos FecchinoModels
Matt Holmes
Matt HolmesModels
Seppe Tirabassi
Seppe TirabassiModels
Brandon Ingram
Brandon IngramModels
Jarred Vanderbilt
Jarred VanderbiltModels
Nic Claxton
Nic ClaxtonModels
Precious Achiuwa
Precious AchiuwaModels
Rudy Gay
Rudy GayModels
Taylor Fritz
Taylor FritzModels
and Jalen Neal
and Jalen NealModels

Tags

mansweaterjeanssunglassesnecklaceportrait

Description

A black and white studio portrait captures a young adult man against a solid grey backdrop. He is seen from the mid-thigh up, with his arms crossed. He wears dark sunglasses, a speckled knit sweater, a pendant necklace, and heavily ripped black jeans. The studio lighting is balanced, highlighting the details in his clothing and hair. The neutral grey background keeps the focus entirely on the subject.