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  • 'Modern Man' 2023 Ad Campaign 2023 - image 660089
BrandFRAME
Project'Modern Man' 2023 Ad Campaign
Black and white studio shot of a Black man wearing a tank top, distressed denim, white-frame glasses and wrist watch, looking forward.

FRAME 'Modern Man' 2023 Ad Campaign 2023

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Chief Creative Director
Erik Torstensson
Erik TorstenssonPhotographer
Cherokee Jack
Cherokee JackModels
Tanner Reese
Tanner ReeseModels
Bobby Okereke
Bobby OkerekeModels
Tyrell Hampton
Tyrell HamptonModels
Chris Hessney
Chris HessneyModels
Marcos Fecchino
Marcos FecchinoModels
Matt Holmes
Matt HolmesModels
Seppe Tirabassi
Seppe TirabassiModels
Brandon Ingram
Brandon IngramModels
Jarred Vanderbilt
Jarred VanderbiltModels
Nic Claxton
Nic ClaxtonModels
Precious Achiuwa
Precious AchiuwaModels
Rudy Gay
Rudy GayModels
Taylor Fritz
Taylor FritzModels
and Jalen Neal
and Jalen NealModels

Tags

mantank topdistressed denimsunglassesstudio shot

Description

A black and white studio shot depicts a Black man in a tank top and light wash distressed denim. He faces forward with his hands at his sides. The man's outfit includes white-frame sunglasses, a chain necklace and a wrist watch. The background is a seamless grey. The lighting is soft and diffused, creating subtle highlights and shadows on the man's skin and clothing.