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Brand
Miu Miu
Project'QiXi’ 2023 Ad Campaign
Model wearing a white bucket hat, black sweater, and holding a red handbag against a neutral studio backdrop for Miu Miu QiXi campaign

Miu Miu 'QiXi’ 2023 Ad Campaign 2023

Associated creatives

Lengua
LenguaPhotographer
Ying Ouyang
Ying OuyangModels
Ruiqi Jiang
Ruiqi JiangModels
Lotta Volkova
Lotta VolkovaStylist
Arianna Pradarelli
Arianna PradarelliCasting Director

Tags

model wearing white bucket hatwhite bucket hatbucket hatmodel in black sweaterblack sweaterred handbagquilted red handbag

Description

This fashion editorial image from Miu Miu's QiXi 2023 ad campaign features a model leaning forward against a neutral grey seamless background. The model wears a distinctive white bucket hat with black logo detailing, a fitted black long-sleeve sweater with white trim, and black tights. She holds a small red quilted handbag in her hands. The studio lighting is soft and directional, highlighting the textures of the apparel and accessories. The composition centers on the model's pose, with the Miu Miu brand logo rendered in white typography positioned beside her.

Style

Editorial, Vertical, Warm, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Pure White (30%)
Crimson (20%)

Background

Grey Seamless

Context

Advertising Campaign