Edward Quarmby, Art Director,

Description

This editorial campaign photograph for the Miu Miu L Ete collection presents a rear-facing view of a model against a clean, minimalist white background. The subject wears a vivid blue button-up shirt featuring an inverted back yoke accented by white buttons along the seam, paired with a dark tied band at the waist. Captured by photographers Philippine Chaumont and Agathe Zaerpour with fashion styling by Lotta Volkova and art direction by Edward Quarmby, the composition highlights clean lines and crisp architectural tailoring. The framing focuses tightly on the upper back and shoulders, emphasizing the garment's distinctive structural details.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign