MIRIMAR, Agency / Creative,

Description

This advertisement by Priceline features an Asian man in a dark suit against a royal blue background. He is discussing hotel discounts. Behind him is a vertically oriented image of a luxury hotel exterior with a pool, lounge chairs, and straw roofs. The tagline promotes up to 60% off hotel prices. The Priceline logo is displayed at the end. The shot is medium framing, with direct, even lighting.