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·Mimco fashion campaign portrait directed by Sophie Pike

Model in grey dress squatting while holding a patterned crescent handbag with a chunky chain strap against a dark background.

Sophie Pike, Creative Director, Melbourne

Associated creatives

Description

This fashion campaign image features a female model squatting in a grey dress while holding a crescent-shaped patterned handbag with a chunky gold-toned chain strap. She wears dark platform loafers with socks and features layered necklaces and rings. The lighting is soft and directional against a gradient background in dark purple and charcoal tones. Bold white uppercase typography displaying MIMCO is centered along the lower portion of the frame. The creative direction was led by Sophie Pike in Melbourne.

Style

Vertical, Commercial, Clean

Industries

Bags & Accessories

Color

Charcoal (60%)

Jet Black (40%)

Background

Gradient

Context

Advertising Campaign