Brand
ProjectJersey Pack :15
Soundtree, Music / Sound,
Associated creatives
Tags
Description
This 15-second commercial for Michelob ULTRA titled Jersey Pack highlights sports fandom, soccer matches, and celebration. The spot opens with a rippling American flag before transitioning to a crisp pour of Michelob ULTRA into a branded glass. Dynamic sequences feature a stadium crowd cheering enthusiastically with arms raised, followed by fast-paced soccer action on a grass pitch ending in a goal. The commercial concludes with a player celebrating on the field and another shot of the national flag. Created by BBDO New York with post-production by Time Based Arts and sound by Soundtree, the video captures an energetic and celebratory tone.
Style
Horizontal, Action, Cinematic
Techniques
Slow motion
Industries
Alcoholic Beverages
Background
Sports Venue
Context
TVC / TV Commercial