Michael Clowater, Director, Sydney

About

This commercial video, directed by Michael Clowater in Sydney, follows a young boy wearing glasses and a striped shirt as he reads a magazine titled Unplug to Help the Planet. The narrative captures him reading in bed beneath a solar system mobile, then excitedly getting up to switch off house lights, adjust heaters, and turn off lamps around his home. The domestic scenes showcase warm interior lighting, detailed bedroom decor with chalk drawings, and a living room setting. The framing features dynamic horizontal sequences tracking the boy's energetic movement through the rooms, complemented by supporting appearances from an adult carrying a box.