Brand
ProjectBrand Identity
Koto, Graphic Design,
Associated creatives
Tags
Description
This brand identity campaign video for Mews, designed by Koto, presents a dynamic split-screen composition. The left side features bold black typography transitioning against a solid vibrant pink background, while the right side displays a sunlit outdoor scene with a wine glass casting long shadows across striped pink and white pool towels. The clean motion design blends striking graphic elements with warm, inviting lifestyle imagery, establishing a distinct visual rhythm.
Style
Horizontal, Commercial, Clean
Techniques
Motion Graphics
Industries
Hotels
Color
Hot Pink (50%)
Background
Solid Colour
Context
Advertising Campaign, Brand Film / Corporate Video