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  • MERIT Beauty | Great Skin Double Cleanse Campaign 2025 - image 338614
BrandMERIT Beauty
ProjectMERIT Beauty | Great Skin Double Cleanse Campaign
Close-up of an adult female washing her face with a foamy cleanser, highlighting skincare and self-care routine in an indoor setting.

MERIT Beauty MERIT Beauty | Great Skin Double Cleanse Campaign 2025

Associated creatives

Betina du Toit
Betina du ToitPhotographer
Dianna Lunt
Dianna LuntFashion Editor/Stylist
Kiyonori Sudo
Kiyonori SudoHair Stylist
Chiho Omae
Chiho OmaeMakeup Artist
Clare Rhodes
Clare RhodesCasting Director
Rosie Turnbull
Rosie TurnbullSet Designer
Alva Claire
Alva ClaireModel

Tags

adult femaleface washingskincarecleanserself-careclose-up

Description

A close-up shot captures an adult female with tan skin as she washes her face. Her dark eye is prominent, and her hand is visible, covered in white, foamy cleanser. The focus is sharp on her eye and the foam, with the background slightly blurred, emphasizing the texture and consistency of the product. The lighting accentuates the moisture on her skin. The image conveys a sense of self-care and cleanliness.