Mekanism SF, Agency / Creative,

Description

The video showcases several scenes centered around celebratory events where boxed wine is being consumed. In the opening scene, a pair of hands pours white wine from a Franzia box into a clear glass. The scene then shifts to a group of five graduates in caps and gowns toasting with wine glasses outdoors in front of a building. The setting transitions to an indoor event with a speaker at a podium raising a glass of wine while giving a toast. A man seated at the table laughs. The scene then widens to show a formal event filled with tables, guests, and chandeliers. The video moves outdoors to an indoor dog show event where people hold their dogs, raise wine glasses, and make a toast.