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Brand
McQueen
ProjectPre-Fall 2025 Ad Campaign
Models in a McQueen campaign standing against a dark brick wall on a London street with a large white logo overlaid across the center.

Song Ah Woo,

Associated creatives

Song Ah Woo
Song Ah WooModels
Seán McGirr
Seán McGirrMcQueen Creative Director
Christopher Simmonds
Christopher SimmondsCreative Director
Theo Sion
Theo SionPhotographer
Robbie Mailer Howat
Robbie Mailer HowatVideographer
Jacqui Hooper
Jacqui HooperModels
Dru Campbell
Dru CampbellModels
Finn Collins
Finn CollinsModels
Libby Bennett
Libby BennettModels
Sarah M Richardson
Sarah M RichardsonStylist
Gary Gill
Gary GillHair
Daniel Sallstrom
Daniel SallstromMakeup
Ama Quashie
Ama QuashieManicurist
Julia Lange
Julia LangeCasting Director
Farago Projects
Farago ProjectsProduction
The Coach & Horses
The Coach & HorsesLocation

Tags

woman in white dresswhite dressman in black suitblack suittwo models posingtwo modelsmodels posing

Description

This image from the McQueen Pre-Fall 2025 ad campaign was photographed by Theo Sion in London. It features models posed in structured apparel against a dark brick exterior wall. The composition is overlaid with bold white typography displaying the brand name. The styling by Sarah M Richardson combines distinct tailoring and accessories, captured with natural lighting and an editorial sensibility.