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  • ·WcDonalds Anime Campaign Video by McDonald's

Associated creatives

Joint
Joint
Joint
JointPost Production / VFX
Joint
JointMusic / Sound

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Description

This animated video advertisement for McDonald's celebrates the fictional WcDonald's concept popular in anime for over thirty years. The campaign features traditionally animated sequences of restaurants, signage, and packaging with the iconic M flipped upside down to form a W. Scenes transition between different storefronts, meals, and energetic reactions from creators reviewing special merchandise. The vibrant visual style draws heavily on classic Japanese animation tropes, blending fast-paced cuts with rich colors and atmospheric lighting.