Max Bartick, Director, Los Angeles

Description

Directed by Max Bartick, this commercial portrait features a black woman in her 20s smiling while reclining on a transparent inflatable float in a bright blue outdoor swimming pool. She wears a vibrant purple bikini and has long dark braided hair styled in an updo, complemented by a colourful beaded necklace and earrings. A prominent red H&M brand logo is overlaid across the central composition. The bright daylight creates clear reflections on the water surface and tile edges of the pool.

Style

Horizontal, Commercial, Saturated, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Outdoor Pool

Context

Advertising Campaign