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  • ·Mavi Mens Summer 26 Campaign with Paul Hupfer
BrandMavi
ProjectMavi Mens Summer 26
Model Paul Hupfer seated against a terracotta wall wearing sunglasses, a light blue linen shirt, and light-wash denim jeans.

Mavi Mavi Mens Summer 26 2026

Associated creatives

Hayden Worsfold
Hayden WorsfoldPhotographer
Julianna Alabado
Julianna AlabadoFashion Editor/Stylist
Riad Azar
Riad AzarHair Stylist
Damia Fries
Damia FriesExecutive Producer
Paul Hupfer
Paul HupferModel

Tags

paul hupferlight blue linen shirtblue linen shirtlinen shirtlight wash jeanslight wash denimdenim jeansdark sunglasses

Description

Model Paul Hupfer poses seated outdoors against a vibrant terracotta wall in direct sunlight for the Mavi Mens Summer 26 campaign. He wears dark rectangular sunglasses, an open light blue button-down shirt over a striped tee, and relaxed light-wash jeans. The shot features sharp directional shadows and a warm summer palette.

Style

Vertical, Commercial, Saturated, Warm

Techniques

Hard Light

Industries

Menswear

Color

Powder Blue (50%)
Denim (40%)

Background

Solid Colour

Context

Advertising Campaign