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  • ·Paul Hupfer for Mavi Mens Summer 26 Campaign
BrandMavi
ProjectMavi Mens Summer 26
Black and white portrait of a man with short curly hair wearing an unbuttoned white linen shirt against a plain light background.

Mavi Mavi Mens Summer 26 2026

Associated creatives

Hayden Worsfold
Hayden WorsfoldPhotographer
Julianna Alabado
Julianna AlabadoFashion Editor/Stylist
Riad Azar
Riad AzarHair Stylist
Damia Fries
Damia FriesExecutive Producer
Paul Hupfer
Paul HupferModel

Tags

paul hupferman in white shirtman in linen shirtwhite linen shirtlinen shirtwhite collared shirtunbuttoned linen shirtcurly hair mancurly hairmale model portraitmale model

Description

Model Paul Hupfer poses for the Mavi Mens Summer 26 advertising campaign photographed by Hayden Worsfold. He is captured in a close-up portrait wearing a relaxed, unbuttoned white linen collared shirt. The black-and-white image features soft directional studio lighting that highlights his facial features and natural curly hair texture. Hair styling is by Riad Azar and fashion styling is by Julianna Alabado, set against an uncluttered seamless white backdrop.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Soft Light

Industries

Menswear

Color

Pure White (60%)
Jet Black (20%)

Background

White Seamless, Residential Building

Context

Advertising Campaign