BrandPaul Smith
ProjectFall 2023 Ad Campaign

Paul Smith Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This black and white portrait features actor Matt Smith in a tight-framed shot, looking directly towards the camera. He is wearing a dark, structured blazer with visible stitch detailing along the lapel over a ribbed white turtleneck sweater. The lighting is soft and even, emphasizing the textures of his clothing and the clean lines of the background. His hair is styled back with a sleek finish, matching the refined and minimalist tone of the composition. This image was produced as part of the Paul Smith Fall 2023 ad campaign.
Style
Vertical, Commercial
Techniques
Studio strobe, Natural light
Industries
Luxury Fashion Houses