Allen & Gerritsen, Agency / Creative,

Description

This commercial video for Massport features a mime performer dressed in a classic black and white striped shirt, black beret, and white gloves while playing bagpipes inside an airport terminal seating area. The performer sits on dark airport waiting chairs with white makeup on his face. In the background, large floor-to-ceiling windows let in bright natural daylight, with other travelers visible sitting and walking by. The video captures a whimsical moment as subtitles appear on screen. The cinematography utilizes soft natural lighting and a clean commercial aesthetic.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries

Vehicle Rental & Rideshare

Color

Background

Transport Hub

Context

TVC / TV Commercial