BrandMassi's
ProjectBrand Identity

Massi's Brand Identity 2025
Associated creatives
Tags
Description
A rear-view portrait of a worker in a commercial kitchen setting, captured for Massi's brand identity project. The subject wears a dark green baseball cap and a white t-shirt featuring a colorful illustrative graphic on the back with text reading traditional homemade sandwiches. The kitchen background consists of white subway tiles and stainless steel commercial equipment, including fryers and countertops. Natural lighting highlights the scene, emphasizing the textures of the uniform and the industrial environment.
Style
Vertical, Commercial, Grainy, Clean
Industries
Restaurants
Color
Pure White (60%)
Forest Green (20%)
Crimson (20%)
Background
Commercial Kitchen
Context
Advertising Campaign